November 19, 2009

Brand Name & Their Logo



A logo on a piece of clothing reveals a lot. It talks about the preferred brand and style of the wearer, the kind of money he is willing to invest in looking good and indirectly enhances brand promotion as well. It is difficult to estimate exactly when the first logo was stitched on to a garment- it is believed that the first logo came into use as early as 1910. Today however, logos are as famous as the brands themselves- in other words, a logo is an accepted substitute for the brand name itself. Millions of people all over the world identify products simply by the logo. Some people may be die hard fans of only one to two clothing labels, whereas many others have no such preferences at all.


Urban wear itself, has come a long way from its humble origins. Although urban wear lovers claim that this street fashion has become too commercialized for its own good, there are yet others who argue that smaller labels that have stayed true to the spirit of urban wear have only grown in popularity. Many sports wear brands such as Nike and Reebok have ventured into street wear, in an attempt to get closer to what the youth really want. If it is streetwear in its pure, undiluted form that you want to be dressed in, which brand do you turn to then?


Choose RAGE WEAR Clothing. To understand the heart of this brand, all you need to do is take a good look at its logo. The logo is that of a powerful bull elephant, who signifies strength and has an intimidating stare. If a logo could talk, then this elephant ironically named Fydo, would tell the world “Not to make the mistake of messing with you”. In other words, the logo says what you don’t have to. RAGE WEAR is not just about a menacing logo- it’s about great urban wear style too. RAGEWWEAR Clothing has a fantastic range of t-shirts, in different sizes and colours with the word RAGEwear written across the front or other faded prints of Fydo. The plain colored t-shirts stylishly carry a small image of Fydo on the back, so that everybody knows you are wearing the Rage. This brand does not compromise on comfort, so you are assured of 100% ringspun soft cotton wear, which promises to last. Check out their range of both zipped and unzipped hoodies with full length faded prints across the back. The grunge look adds a touch of authenticity making it seem as if you have owned your hoodie for years. For the ladies, RAGE WEAR has an exclusive all women’s collection of t-shirts, in bright peppy shades. They are soft on the skin, light weight and tapered for a great fit. A small image of Fydo on the back, packs in a ton of attitude.

So, the next time you want to send a silent yet unmistakable message across, let RAGEWEAR do all the talking. And then, enjoy the silence.

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