November 12, 2009

Urban Wear in the UK


Streetwear which originated in America, was quick to spread to nearby countries such as the UK and Europe within a short time. Hundreds of youngsters got hooked onto this new way of dressing which had in-depth meaning to it. Streetwear was a statement in fashion that was not limited to any particular stream of thought or design. It has been surmised that street wear has become too commercialized in the recent years and that has drawn the focus away from authentic urban wear clothing. On the flip side however, the foray of multinational brands into urban wear has also successfully brought it within reach to the masses. Youngsters all across the world are influenced by different external elements and often these influences and inspirations are featured in street wear too. Over the years, urban wear has not only oomphed up the definition of style but has also become an item of clothing that speaks for you.





In the UK, urban wear has become such a casual norm that many people don’t even realize that they are wearing fashion with a deep rooted history behind it. Popular styles that can be seen here are flashy prints, graffiti like designs, and especially images of hip hop stars or of animated figures. However, unlike in Japan where the popular animated character is Hello Kitty, prints of action heroes like the X-Men, movies like Star Wars and even drawings that feature deathly themes like skulls and ghosts are in style here. In fact, hoodies that have been inspired by Star Wars characters such as Darth Vader, are quite popular. T-shirts and hoodies even carry full length modern designs on the back, which are very stylish. Many brands have special collections for kids, featuring hoodies with basic designs or trousers with prints on them.



There is no lack of street wear brands here in the UK, and each one of them is unique in terms of signature styles and collections. ‘ Addict’ is one such brand with clothing for men and women. Their collections include denim, accessories, jackets and t-shirts with both graphic prints and retro styles. Their range of designs will please any kind of street wear fan. ‘ Urban Venom’ goes one step further in customized designs by offering airbrush artworks which can be placed on t-shirts or even trainers. Customers can choose from a number of celebrity pictures or choose to place their own portraits on their clothing. The website also retails other street wear brands, thereby giving customers a wider range to select from. ‘Yes No Maybe’, is another label that’s a must for those who want to wear something saucy and ironic. Witty liners, eye catching graphics, and prints in youthful colors are their hallmarks. Their designs are guaranteed to get you attention wherever you go.








Street wear in the UK is a delightful mix of attitude, style and design. One can safely assume that generations after will still be wearing urban wear, perhaps in more groundbreaking designs.

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